Build and chill — leave the marketing to me.

Lindsay Casale is a seasoned marketing leader with 15+ years of experience across crypto, fintech, and enterprise tech. She is the current Chief Marketing Officer at Pi² Labs.

Before Pi² Labs, Lindsay was Head of Marketing at =nil; Foundation, where she led the go-to-market strategy for its Ethereum Layer 2 product. Prior to that, she was a marketing leader at Mina Foundation, overseeing the communications team for Mina Protocol, a Layer 1 blockchain.

Lindsay's expertise extends beyond Web3. At SoFi, she led the membership marketing team for the personal finance company. She also led event strategy at Salesforce where she contributed to major events, including Dreamforce.

Outside of work, Lindsay has provided her marketing expertise to many non-profit organizations. She's also an active SheFi member and prominent voice in the Web3 marketing community, appearing as a podcast guest and speaker at conferences discussing marketing best practices.

She holds a Bachelor's degree in Journalism and Public Relations from California State University, Chico.

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